I’ve started a revolution, or more accurately a small movement. Since I published my blog about the concept of an IC Citizen, I’ve been astonished at the positive reception for the idea. It seems that the blog and concept have resounded with many other internal communicators. Before I move on to Phase 2 of developing the concept further, here’s some more information about it and how it could help the internal communications profession face up to a challenging future.
IC citizenship is about being supportive and giving something back to the internal communications profession as a whole. It is the very essence of the power of our collective and what makes us unique. Here are a few tips on how to be a good IC Citizen. Join the movement by following @theICcitizen.
There is currently a heated debate raging about the future of internal communication. The convergence of internal and external communication, artificial intelligence, the changing world of work and the digital workplace are all being cited as the death knells of current practice. Should internal communicators be looking for another role?
Internal communicators seem to be stuck in a rut, endlessly discussing the same old tactical topics. This is symptomatic of an evolving profession experiencing the overly prolonged growing pains of adolescence. It’s time for us to move on and become true professionals so we can face up to the future with confidence.