Are your internal communications more like the howl of a cat’s choir than the harmonies of a symphony? Are employees saying they are overloaded with irrelevant information and your data telling you that hardly anyone is receiving or acting on the important messages? If so, it’s time to ‘Be more Beethoven’ and implement a channel strategy to create an internal communications symphony.
Working as an internal communicator in the UK Higher Education (HE) sector can be challenging. Here are some lessons from HE which might be helpful to internal communication professionals like you, even if you work in other sectors.